{"product_id":"the-birth-of-korean-cool-how-one-nation-is-conquering-the-world-through-pop-culture-expanded-edition-9781250353276","title":"The Birth of Korean Cool: How One Nation Is Conquering the World Through Pop Culture (Expanded Edition)","description":"\u003cp\u003e\u003cb\u003eA revised edition of this celebrated cultural history features a new afterword and three new chapters focusing on the global K-pop phenomenon BTS, as well as the Academy Award-winning film \u003ci\u003eParasite\u003c\/i\u003e and the hit Netflix series \u003ci\u003eSquid Game.\u003cbr\u003e\u003c\/i\u003e\u003c\/b\u003e\u003cbr\u003eIn this fresh, funny, and insightful cultural history, Euny Hong recounts how South Korea vaulted itself into the twenty-first century, becoming a global leader in business, technology, education, and pop culture. Along the way we meet teachers, cultural critics, Michelin-starred chefs, pop music superstars, and government ministers in charge of creating boy bands with highly synchronized dance moves. The strict rigors of the Korean education system now lead to a society that works and plays hard--with a Ministry of Culture that churns out movies, television dramas, pop bands, and video games exported throughout the world. \u003ci\u003eThe Birth of Korean Cool\u003c\/i\u003e reveals how a really uncool country became cool, and how a nation that once banned miniskirts, long hair on men, and rock and roll could come to be known for its pop music and the smartphone in everyone's pocket. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eThis revised edition features a new afterword and three new chapters focusing on the global K-pop phenomenon BTS, as well as the Academy Award-winning film \u003ci\u003eParasite\u003c\/i\u003e and the hit Netflix series \u003ci\u003eSquid Game.\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e \u003ca href=\"https:\/\/www.njcorrectionsbookstore.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=AUTH-16421173\"\u003eEuny Hong\u003c\/a\u003e\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Picador USA\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 04\/01\/2025\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 352\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.65lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.20h x 5.30w x 1.10d\u003cbr\u003e\u003cb\u003eISBN13:\u003c\/b\u003e 9781250353276\u003cbr\u003e\u003cb\u003eISBN10:\u003c\/b\u003e 1250353270\u003cbr\u003e\u003cb\u003eBISAC Categories:\u003c\/b\u003e\u003cbr\u003e- \u003ca href=\"https:\/\/www.njcorrectionsbookstore.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=CAT-SOC\"\u003eSocial Science\u003c\/a\u003e | \u003ca href=\"https:\/\/www.njcorrectionsbookstore.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=BISAC-SOC022000\"\u003ePopular Culture\u003c\/a\u003e\u003cbr\u003e- \u003ca href=\"https:\/\/www.njcorrectionsbookstore.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=CAT-BIO\"\u003eBiography \u0026amp; Autobiography\u003c\/a\u003e | \u003ca href=\"https:\/\/www.njcorrectionsbookstore.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=BISAC-BIO026000\"\u003eMemoirs\u003c\/a\u003e\u003cbr\u003e- \u003ca href=\"https:\/\/www.njcorrectionsbookstore.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=CAT-HIS\"\u003eHistory\u003c\/a\u003e | \u003ca href=\"https:\/\/www.njcorrectionsbookstore.com\/search?type=product%2Carticle%2Cpage\u0026amp;q=BISAC-HIS023000\"\u003eAsia | Korea\u003c\/a\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cb\u003eEuny Hong\u003c\/b\u003e is a journalist and author whose work has appeared in \u003ci\u003eThe New York Times\u003c\/i\u003e, \u003ci\u003eThe Washington Post\u003c\/i\u003e, \u003ci\u003eThe Wall Street Journal Europe\u003c\/i\u003e, \u003ci\u003eInternational Herald Tribune\u003c\/i\u003e, \u003ci\u003eThe New Republic\u003c\/i\u003e, \u003ci\u003eThe Boston Globe\u003c\/i\u003e, and the \u003ci\u003eForward\u003c\/i\u003e. She is the author of one previous book, the novel \u003ci\u003eKept: A Comedy of Sex and Manners\u003c\/i\u003e.\u003c\/p\u003e","brand":"Picador USA","offers":[{"title":"Default Title","offer_id":50810728153385,"sku":"9781250353276","price":20.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0855\/5747\/7673\/files\/img_f49b861f-4a2c-4de7-b104-d3d49fa3a9b6.jpg?v=1755529406","url":"https:\/\/www.njcorrectionsbookstore.com\/products\/the-birth-of-korean-cool-how-one-nation-is-conquering-the-world-through-pop-culture-expanded-edition-9781250353276","provider":"New Jersey Corrections Book Store","version":"1.0","type":"link"}